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Dama frozen durian sweeps the domestic market

2019-03-07 Views(

Dama is rich in durian varieties Maoshan Wang and D24 gradually popularized in the Chinese market, more and more Chinese people began to import durian more and more requirements, I believe that the future export of frozen durian Dama will be loved by Chinese people.


Wang Wei, managing director of Shanghai Xinxiang International Trade Co., Ltd., a Chinese durian importer, revealed that in previous years, the Chinese people only knew Thai durian in the Chinese market, but also generally imported Thai Golden Pillow Durian varieties. On the contrary, the Chinese people did not have a high awareness of Malaysia and did not know that Dama was rich in durian.


He said that he had been importing Durian from Thailand for 5 to 6 years. In recent years, more and more Chinese people began to demand the quality of Durian imported from different countries in the Chinese market, so they contacted Durian and began importing frozen Durian from Dama.


He believes that the quality and price of Dama Maoshan King and D24 Durian are higher than that of Thai Golden Pillow. He dared not import Dama Durian rashly at first. "In the past, the Chinese did not ask for it. As long as it was cheap, it's different now. They began to ask for quality durian. It doesn't matter if the price is high. "


"Durian has been gradually recognized and accepted by Chinese people, and popularized, especially by Chinese girls. "


Wang Wei recently flew to Dama from Shanghai to visit the Dalian Durian Processing Plant. He was interviewed by the Oriental Daily.


Dama frozen durian sweeps the domestic market


Less Durian

大马冷冻榴莲横扫国内市场

He pointed out that when the Chinese and Malaysian governments had not strictly controlled the import of durian, the market of durian in China was very chaotic. There were many counterfeit durian and black-hearted durian in the local market. After several years of strict law enforcement by the Ministry of Agriculture of Malaysia and the Chinese government, the situation had improved.


He revealed that this year is the first import of Dama Maoshan King and D24 Durian to China, and 20 containers are expected to be sold in Shanghai, China. If the Chinese people taste and compare durian, they will certainly like it, which is conducive to promoting the market of durian.


Inquiring about the difference between Thai Golden Pillow and Great Durian varieties, he pointed out that the Thai Durian is harder because it is picked from trees and its pulp may not be ripe yet. The Great Durian is ripe and falls naturally. At the same time, the Thai Durian is only fragrant, so it tastes better than the Great Durian.


He added that durian was waiting for ripening before falling, so when it was imported into China, the pulp was rotten and the Chinese people could not eat fresh pulp, so using liquid nitrogen and rapid freezing technology to freeze the pulp of durian and then transport it to China could enable consumers to try nearly 100% of the original durian.


He said that there was some difference in freshness between tasting liquid nitrogen frozen durian pulp and peeling durian directly on the spot, but durian was still fresh as a whole.


"Liquid nitrogen freezer keeps the original flavor of durian, locks the durian essence, and has a little influence on the taste. But this way, the Chinese people still enjoy the freshest durian. "


He believes that in addition to selling durian pulp in the Chinese market, durian paste is also sold in dessert stores. He also imports frozen durian paste.


"Durian puree is also durian pulp, because it is with some unripe pulp, so the unripe pulp is cut off and turned into durian puree. In dessert stores, durian paste is sold directly to customers for consumption. "


Avoiding Disruption of Durian Market and Strict Regulation Procedures in China


Mai Manyi, president of the Exporter Chamber of Great Durian, pointed out that although the durian season in one year is 3 to 4 months, only one month can export frozen durian.


He said, "In fact, in durian season, it's only about a month. The output and price we get are the best. "


He said that if the cost of durian is too high, the price will be too high to export abroad. "The price of durian we get is about 15 to 16 ringgi per kilogram. If it's 50 ringgi per kilogram, the price is too high. Of course, we can't do it. "


Mai Manyi recently invited Durian importers from China and the Oriental Daily to visit his Durian processing plant in Penghengzhou and Liantuo, and received an interview, he said.


He pointed out that in recent years, in order to control the chaotic Chinese durian market, the Chinese and Malaysian governments have imposed very stringent controls. From the production of durian orchards to durian refrigeration processing plants, both countries must obtain the approval of Malaysia and China.


"The Damascus side of course needs approval from the Ministry of Agriculture, while China needs to pass the identification procedure of the State Administration of Quality Supervision and Inspection (AQSIQ). "


He pointed out that there are only nine legal durian processing plants approved and recognized by Malaysia and China, including one liquid nitrogen refrigeration technology and eight other rapid refrigeration technologies.


He says liquid nitrogen freezing technology has been used in other foods for a long time.


However, liquid nitrogen frozen durian belongs to his only family.


He said that liquid nitrogen freezing technology had been used to freeze durian since 2010, but the cost of liquid nitrogen freezing technology was higher than that of rapid freezing technology, but the relative speed was faster than that of the latter.


"The liquid nitrogen freezing technology takes about half an hour at a time, and the amount of containers that can be frozen in a day is about 15,000 to 20,000 kilograms. Rapid freezing technology is time-consuming. It takes four hours to open the refrigerator early and let it cool before putting durian in it. "大马冷冻榴莲横扫国内市场


Dama frozen durian sweeps the domestic market


Maoshan King's quality is stable


He emphasized that although the time consumed by the two was quite different,

But the freezing effect of the two techniques is the same, and the melted durian pulp tastes the same.


In addition, there are many varieties of durian in Dama. He explained why he only chose to export Elvis and D24, because the quality of Elvis and D24 is the most stable and well-known variety of durian.


"The yield and quality of Elvis and D24 are the most stable among the many durian varieties. It is not said that the fruit tastes different from season to season. "


He pointed out that the frozen durian can be preserved for two years, and the amount of durian exported to China is the largest in Guangzhou, China.


On the other hand, Huang Yishun, Secretary-General of the Malaysian Durian Export Chamber of Commerce, pointed out that nine qualified Durian Refrigeration Processing Plants are expected to export 50 containers to China this year, with total sales of 30 million ringgit and 600,000 ringgit per container.


According to the reporter, many high-end durian dessert brands in China have chosen frozen durian from Dama to make dessert. Mr. Cao, founder of durian temptation, said that although the price of frozen durian imported from Dama is higher, durian dessert is more pure in taste than durian from other places, and the durian dessert produced is easier to obtain consumer recognition.


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